The Menswear Brand India Was Missing

Before Xross Button, men had to compromise.

Fast-fashion brands offered trends, but fabrics that didn’t last.

Premium brands offered quality, but designs that never changed.

Affordable brands offered pricing, but lacked stitch quality and originality.

And almost all brands focused on only one age group or one clothing category.

But real men aren’t one-dimensional. They need style for work, weekends, weddings, travel, celebrations, beginnings —
and everything in between.

So we built a brand that completes the modern man.

Xross Button brings together:
✔ fast fashion
✔ premium casuals
✔ formals
✔ denims
✔ trousers
✔ cargos & joggers
✔ shorts & boxers
✔ festive & partywear

All crafted with premium fabrics, elevated stitching, and honest pricing.

No compromises.
No category limits.
No age barriers.

Just good design, good quality, and good value — for every kind of man.